About:
Classic Barbershop is a local barbershop who contracted me to enhance their online presence by updating their website design, improving SEO, managing their Google Business Profile, and optimizing their social media for Facebook and Instagram.Contributions:
- Customized the default theme styling (links, buttons) using Squarespace CMS.
- Create custom image slideshow using HTML & CSS.
- Redesigned the header and navigation to enhance Call-to-Action for booking appointments.
- Updated titles, page descriptions, and <head> information for improved SEO.
- Created and updated service and contact information blocks using HTML.
- Upgraded the location map with Google MyMaps, including a custom logo.
- Customized the logo for use as a favicon, on Google MyMaps, and for marketing purposes within Squire (including email marketing).
- Integrated Google GA4 for enhanced data tracking.
- Optimized the Google, Facebook, & Instagram Business Profile by updating descriptions, services, hours, locations, and adding relevant photos (e.g., haircuts) to improve business imagery.
Technologies Used:
